Business Analysis & Consulting
Information Architecture & User Experience
Communications planning & CopywritingRead more...
Doctype Digital is a team of creative people who believe that some things can be done differently, more interestingly and better. From digital platforms and brand identities to retail concepts and app design, our ambition is to make your brand as consistent and memorable as possible.
When clients partner with us, they gain the full benefit of our end-to-end expertise – across channels, platforms and disciplines. Doctype Digital Department creates integrated experiences that are just as stylish as they are intuitive, and just as commercial as they are innovative.
Our team brings together some of the best and brightest in business. We’re driven by the endless possibilities of creativity in digital world. Our greatest joys come from watching the evolution of creativity and work across digital channels. We work with clients to realise the opportunities of digital for business. We believe in the power of digital technology. We provide solutions which are trend setting, useful, esthetic and eye-catching as well as memorable and strong, sustainable.
Doctype is a digital creative department based in Zagreb. Our project managers, designers and developers with over 10 years of active experience in the biggest Croatian agencies develop unique design projects, accompanied by the latest technologies and trends .We like to think of ourselves as your project partner. We will suggest, advise and select the optimal technology to create a digital project which will make you proud and bring many benefits to your business.
With more than 10 years of experience in converging developments and high quality web designs, Doctype Digital Department ensures a balance between innovation and amazing designs. We strive to take your ideas and bring them to their maximum potential. It’s about crafting websites that communicate effectively. We are driven by a genuine commitment to the mission of each client, and every day we roll up our sleeves to ensure exceptional service and attention to detail.
We are fully dedicated to work smarter, faster, and more effectively. Rather than putting design and technology on different sides, we sit together by project, not department. Each discipline is involved from beginning to end of every project. When you work with Doctype Digital Department, you engage all of our disciplines.
We don't start by designing, we start by asking questions and listening. We listen to you. Doctype Digital Department digs and explores until we know everything about our clients - to make sure we know precisely how we can help them. We have a set of questions specifically designed to collect precisely the right information. This means we can efficiently generate an accurate brief, and start work on your project fully understanding your requirements.
The user’s experience of your website is the user’s first experience of your business. So it must be nothing short of perfect. Doctype Digital Department uses the best practices in web ergonomics and give you essential advice to optimise the user’s browsing pattern on your web and mobile sites. Our expertise: analysing and interpreting essential information concerning your target user and designing the optimal interface for them. Taking what we’ve learnt about objectives and audiences we begin by separating content from aesthetics before merging them back together later on in the process.
HTLM5, CSS3, responsive web design, mobile… Doctype Digital Department Front-End architects will take care of the technical side, leaving you free to focus on your business. We use cutting-edge technologies, but our priority is to have simple and user-friendly interfaces, gently leading your target user along in the navigation process. Our expertise: laying the soundest possible foundation for your digital interface to ensure optimal performance and efficiency. Some agencies specialise in “front-end” development, others “back-end”. We’re experts in both. We create beautifully crafted responsive HTML5 and CSS3 powered by state of the art back-end solutions and CMS systems.
We have found that direct communication between you and our project managers, designers and developers is the best way to achieve results. So after we have developed our ideas we encourage an open discussion. We'll discuss all the design options with you; the good points, the bad. And never duck the tough decisions. It may be that we go step back, but quite often from here it's straight to going live .
Once our discussions are complete we'll deliver your project, on time and on budget. If your project is digital, our web design specialists will test it thoroughly before launching online. Doctype Digital Department loves to change the "status quo" of projects and we do it by processing, coding, debugging and updating your projects so that they display the desired behavior with a user friendly appearance. If it's a print job, we have some great relationships with high quality printers who will ensure a perfect finish.
One of Doctype Digital Department distinguishing features is our experience with analytics tools and, more importantly, the information we glean to make rational and smart choices. Some people like to create the impression that SEO is an arcane, mysterious secret, but it really isn’t. It is both an art and a science, involving the coding of your website so that search engine spiders and human users can find it more easily. The needs of these two groups go hand in hand in SEO, with both looking for relevant and high quality content. Therefore, just shoving in a few obvious keywords won’t cut it.
I had a pleasant cooperation with Doctype Digital Department. I like their ideas and designs, very innovative and modern visual assets and also creative web pages. I'd like to recommend Doctype Digital Department to anyone who wants to have a recognizable visual assets.
Starting your own business can be quite stressful; the Doctype Digital Department worked with us throughout the entire brand creation process, providing us with their expertise while maintaining our identity and bringing to life our vision. Definitely I would recommend their services!
I'm glad I had the privilege of working with Doctype Digital Department. I am also very pleased with all the visual identities that Doctype made for us.
I honestly recommend them, especially if you want your visual assets to be ahead of time and in line with market changes.
Over the last several years I have had the opportunity to work with and recommend Doctype Digital Department to others due to my personal experience related to their reliability and dependability. They have also demonstrated the ability to grasp and understand your needs and develop product that fits those needs without exception. In comparing cost I have also found Doctype to be very cost competitive. I recommend them with a great deal of confidence.
We believe in the power of digital technology to support learning and provide opportunities for connection, inspiration and delight as our projects engage people, reward interaction, and encourage deeper discovery. Doctype Digital Department designes unique user experiences that fit the diverse goals and needs of our clients.
Business Analysis & Consulting
Information Architecture & User Experience
Communications planning & CopywritingRead more...
STRATEGY, PLANNING & CONSULTING
Good brands, just like good websites, are about function, community and content. We analyze every aspect of your brand and apply our digital expertise to provide a roadmap for success.
Our Digital strategists and UX specialists work together to create elegant, useful, unique solutions to a wide variety of business challenges.
An custom digital strategy combined with a carefully executed plan, based around your goals and objectives, will allow your brand to maximise the business benefits of digital and ROI.
From launching a new brand or products to maximising sales opportunities we have the experience to make you thrive online.
High performing campaigns inspire and engage the customer, drive loyalty and gain real traction and ROI. From planning through campaign execution, Doctype Digital attention to detail and project management skills ensure all deliverables are optimized.
The communication plan serves as a guide to the communication and sponsorship efforts throughout the duration of the project. Whether you’re looking for a complete SEO copywriting campaign or you would like to mix and match a few services, we can do all of this for you.
User Experience Design
User Interface design
Unique Website Design
Branding and Identity Design
Print / Graphic DesignRead more...
CREATIVE DESIGN AND USER EXPIRIENCE
We have a collaborative design process that involves clients deeply. A given design problem has no single right answer. The broad responsibility of our UX designers is to ensure that the product logically flows from one step to the next.
User interface design is particular about how the product is laid out. Our UI designers are in charge of designing each screen or page with which a user interacts and ensuring that the UI visually communicates the path that a UX designer has laid out.
All of our websites are hand-crafted from the ground up resulting in a presences that stands the test of time while delivering real-time and impactful results. Working with demanding clients, Doctype is constantly being challenged in the production of forward thinking design.
Doctype Digital can create an interactive application to complement your existing or new website, or as a stand-alone concept. From iPhone to iPad or Android to Facebook applications, we can bring your concept mobile and social relevance through intuitive application design.
A visual identity is about visibility and the connotations that come with it. It needs to be easily recognisable in its visual content so consumers or stakeholders can make instant connections as to understanding what it means to them in what they see.
Our experience enables us to manage the entire creative process from conception, design, layout and copy to managing the print production process.
Client & Server Side Coding
Responsive Website Development
Content management systems (CMS)
Hosting & ManagementRead more...
WEB AND MOBILE DEVELOPMENT
We pride ourselves on writing perfect, clean code every time, on every project. Our project managers work closely alongside our front-end and usability experts to make sure that your budget is well spent on the functionality that your users expect and need.
Our team plans, designs, and develops stunning responsive websites that will increase conversion rates and overall traffic. We make sure that our responsive websites are beautiful and functional across all devices.
Doctype Digital provides customized CMS to match exactly the needs of your business to functional requirements.The robust and scalable CMS solution that customizes to your needs. Open source CMS such as Umbraco will provide a wealth of features and cost savings whatever the size of your organization.
All our ecommerce platforms can be rapidly deployed as retail solutions handling thousands of product lines and orders. Our ecommerce content management system gives you full control. We have solutions to fit every budget.
Doctype Digital mobile websites feature striking mobile web design and fast load times so that your business is sure to impress potential customers who visit your site on their mobile devices. Our team plans and develops groundbraking mobile websites that will take your business to the next level.
Doctype Digital, together with our Partners, leaders in this field, offers web hosting and the tools that they need to efficiently manage all of their hosting accounts and achieve web hosting success.
Digital Campaign strategy
Digital Marketing Campaign Execution
Media Planning & Buying
Adwords Advertising Campaigns
Facebook Advertising Campaigns
PPC ManagementRead more...
Our communication planning addresses the six basic elements of communications: communicator, message, communication channel, feedback mechanism, receiver/audience and time frame.
Whatever Doctype Digital delivers is tied to implementing and executing a strategy that meets business objectives and delivers strong ROI.
Doctype Digital provides end-to-end, Online Media Planning and Buying services that encompass all of the channels vital to our Clients. Our Online Advertising and Media team specializes in planning and executing.
You can greatly optimize your advertising expenses with Google AdWords. Cointact our Google AdWords experts and see what we can do for your business.
Our ability to identify high-value customers while lowering costs makes Doctype Digital one of the leading agency for advertising on Facebook.
We ensure that our reporting suite satisfies our clients' needs and provides our campaign strategists with sufficient information and insight to proficiently optimize the campaign.
Search engine strategy consulting
Search Engine Optimisation (SEO)
Search Engine Marketing (SEM)
Complex AdServer Analytics
Facebook & AdWords AnalyticsRead more...
OPTIMISATION & ANALYTICS
Developing a Search Engine Optimisation Strategy and then mapping the tactics into an executable plan is essential for online success. You need SEO Services that can take on the competition and win. Our Consultancy SEO services provide research, analysis and recommendations for all websites.
When you're paying for campaigns (AdWords and other types), you want to know how well they're working: how many users they're bringing in, how much money those users are spending.
In the world of SEO or Search Engine Optimisation there are “broad keywords” that attract browsers and “money keywords” that attract buyers. Discover how to choose the right ones.
Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) through optimization and advertising.
Doctype Digital offers complex and advanced Ad Server Analytic on campaign bases.
Our web and social media analytics consultants help clients understand how their customers behave online and improve websites to increase sales leads.
Social media strategy
Social Media Content Production
Integrated social media campaigns
Social reporting and analyticsRead more...
SOCIAL MEDIA & CONTENT
At Doctype Digital we we have created an innovative, specialized approach that we use to power social media marketing for some of the local and world's best brands.
We focus on producing content and digital assets that reflect the needs and preferences of your audience, generating better cut-through and engagement.
Our social media community management service includes day-to-day management including include brand monitoring, content creation, response strategies, campaign analysis, and reporting.
We combine our deep understanding of brands and marketing communications with strategic, creative and literal skills, underpinned with an innate sensibility for social media.
If you build in social media from the outset there will always be opportunities to integrate smaller elements of social media marketing into the framework of an existing marketing campaign that has already been approved and underway.
Demonstrating ROI (in a financial sense) from social media activity can sometimes be difficult - nevertheless it is possible to track a range of metrics that collectively demonstrate impact.